Blend Strawberry Puree: Start by blending your strawberries until you achieve a smooth consistency. This fruity base will be the heart of your cake, so set it aside once done.
Preheat Oven: Preheat your oven to 180°C (350°F). While it warms up, grease and/or line two 6-inch cake pans with parchment paper to ensure an easy release after baking.
Mix Dry Ingredients: In a large bowl, whisk together the all-purpose flour, granulated sugar, baking powder, and salt until combined. This step helps distribute the leavening evenly throughout the batter.
Combine Ingredients: Gradually add the strawberry puree along with the neutral oil, dairy-free milk, apple cider vinegar, and vanilla extract. Mix gently until you see no dry flour—remember, avoid overmixing to keep your cake light!
Bake the Cakes: Divide the batter evenly between the prepared pans. Bake for approximately 20-23 minutes, or until a toothpick inserted in the center comes out clean.
Cool the Cakes: After baking, let the cakes cool in their pans for about 10 minutes. Then, transfer them to a wire rack to cool completely before frosting.
Level & Assemble: Once cooled, level the tops of your cakes if necessary for a flat surface. Place one cake layer on a serving plate and spread your desired jam filling on top.
Frost the Cake: Generously frost the top of the filled layer with your vegan strawberry frosting. Place the second layer on top and frost the top and sides until beautifully coated.
Decorate & Serve: Finish off your cake by garnishing it with fresh strawberries or other berries. This not only adds a pop of color but also a delightful freshness as you serve.